Website funnels: track sign-ups and deposits when there's no Telegram

Some funnels never touch Telegram. Here is how to match every sign-up and deposit on a landing page, pre-lander or direct offer back to the exact ad, and send it to Meta, TikTok, Snapchat and Google.

6 min read
Website funnels: track sign-ups and deposits when there's no Telegram
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Telegram funnels are easy to track with Joinvoo because every person has a Telegram ID. You put that ID into the offer link, your affiliate program sends it back when they sign up or deposit, and the deposit lands on the right person and the right ad.

But plenty of good funnels never touch Telegram. A casino pre-lander that sends people straight to registration. A landing page for a 1win promo. An ad that opens the Affstore offer link directly. Until now those funnels were a blind spot: you saw clicks in Ads Manager and deposits in your affiliate dashboard, and nothing in between.

What a visitor code is

On a website there is no Telegram ID, so Joinvoo makes its own ID for each visitor: a short visitor code like jv8k2mkbadcefg. It’s signed, so nobody can guess or fake one, and it ends in letters, so Joinvoo never mixes it up with a Telegram ID.

The code does exactly what {tg_id} does in a Telegram funnel. It travels into your offer link, your program sends it back, and Joinvoo knows who signed up and which ad they came from.

Setting it up

1. Add your website. In Channels, tap Add a website and paste the address your ads should open. It can be your own landing page, or your offer link with {click_id} in it.

2. Use the Joinvoo link in your ads. Every website gets its own ad link, like a channel does. When someone taps the ad, Joinvoo saves the click with Meta’s, TikTok’s, Snapchat’s or Google’s click ID and the pixel cookies, then opens your site with ?jv= and the visitor’s code. It takes a blink.

3. Add one line to your site. If your offer links are on your own page, paste the Joinvoo script before </head>. It keeps the visitor’s code as they move around your site and puts it into every link that has {click_id}. If your ads point straight at your site instead of the Joinvoo link, the script also saves the ad click itself.

4. Put {click_id} in your offer links. Exactly where you’d put {tg_id}: afftrack={click_id} for Affstore, sub1={click_id} for 1win and most other programs. Your own prefix is fine: afftrack=springlp_{click_id} still matches.

5. Keep your postback. There’s nothing new here. The same Joinvoo postback you use for Telegram funnels reads the visitor code as well.

What happens when someone signs up

The first sign-up (or the first deposit, if your program doesn’t send sign-ups) is that visitor’s join. It shows in your reports like a channel join, and on Pro and Agency it counts once against your plan. Later deposits from the same visitor don’t count again.

Each event goes to your ad platforms with the original ad click. Repeat deposits go to Meta as a separate custom event, so your first-deposit optimisation stays clean:

What happenedMetaTikTokSnapchat
Sign-upCompleteRegistrationCompleteRegistrationSIGN_UP
First depositPurchase, with valueCompletePaymentPURCHASE
Repeat depositDeposit (custom event), with valuenot sentnot sent

Google Ads gets the conversion action you picked for each event.

Track this in Joinvoo, free.Every join, start and deposit matched to the ad that drove it. First 500 joins on us.Start free

Sites with their own sign-up form

If your site collects sign-ups itself (a lead form, a newsletter, a waitlist), call joinvoo.signup() when the form is sent. The sign-up is counted with its ad, and sent to your ad platforms, without any postback.

Running both

Most buyers who try this keep their Telegram funnels and add websites next to them. Everything sits in one dashboard: cost per sign-up, cost per FTD and profit per ad, whether the person came through a channel, a bot, a DM or a website.

Written by

Joinvoo Team

The people building Joinvoo

We build Joinvoo, the tracker for media buyers who run ads to Telegram channels, groups and bots. We write practical guides on tracking, server-side events and getting ad platforms to optimise for real people.

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Make your ads buy real people, not noise.

Joinvoo tracks every Telegram join, website sign-up and deposit from Meta, TikTok, Snapchat and Google, filters the fakes, and sends the real ones back server-side. Your first 500 joins are free.

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